• Ecommerce
  • Marketing on the Web
  • Security on the Web
  • Web Tips & Trends

Convert Visitors to Customers

You’ve worked hard to bring visitors to your ecommerce website....

Measure up your Competition

So you’ve found the perfect niche with strong demand — congratulations!...

How to Make a Marketing Plan for Your Online Store

Do not underestimate this part of the process. Your online store may be...

Ecommerce Readiness Checklist

Setting up an ecommerce website requires lots of planning.  Knowing HOW to...

Finding a Great Product to Sell Online

How can you know if a product will be popular and profitable? With millions...

Ecommerce – Selecting a Shopping Cart Part 2

Part 1 covered the top-level items to consider when selecting a shopping...

Ecommerce – Selecting a Shopping Cart Part 1

Building an ecommerce site?  If you will be selling multiple products, an...

Testing the ecommerce waters before taking the plunge

Are you currently exploring your ecommerce options, but not sure how to get...

The Power of Mobile Search and Purchasing

SoLoMo – that’s the geek term for Social, Local, Mobile At long last, my...

5 Things you should know before making a credit card purchase online

Canadians lead the world in time spent online, and, according to StatsCan,...

Measure up your Competition

So you’ve found the perfect niche with strong demand — congratulations!...

Go forth and mobilize

You’ve probably seen the stats: Mobile devices now trump desktop...

How to Make a Marketing Plan for Your Online Store

Do not underestimate this part of the process. Your online store may be...

Put your business on the map with Google My Business

Have you had issues getting your map in the correct location in Google...

The Care and Feeding of your Website

If your prospective customers don’t know who or where you are, you might...

Free stuff you can do to improve your website’s traffic

Does your website perform well for your business?  Is it generating...

3 Mistakes Businesses Make in Social Media

Do you recall the article I wrote back in June on the subject of the...

5 Ways Small Business can Benefit from Social Media

Do you have what it takes to compete in the social media marketplace?  Do...

Have the Web & Social Media Contributed to Diminishing Attention Span?

This week I had intended to kick off a series of articles about the social...

Search Engine Optimization SEO

Snake oil, or a well oiled machine? Most business website owners have heard...

Keeping Safe – Good Passwords are the first line of defence

The need for secure passwords is annoying, but is a necessary evil for our...

Killing WordPress Comment Spam

Let’s face it, everyone hates spam. (Except spammers.) Blog spam has been...

Don’t Fall Victim to Windows Cyber Scammers

I was planning to continue the topic of mobile business trends, but became...

5 Things you should know before making a credit card purchase online

Canadians lead the world in time spent online, and, according to StatsCan,...

Hack Attack Part 4 – Email Spoofing

In my last article I wrote about a particularly virulent web trend known as...

Hack Attack Part 3 – Denial of Service

Have you heard about the cyber blackmail plot that has been developing in...

Hack Attack – Part 2

My last column told the tale of an overheard conversation about a business...

Hack Attack!

Recently, while waiting patiently in line at my local bank, I overheard a...

Go forth and mobilize

You’ve probably seen the stats: Mobile devices now trump desktop...

Winter Survival Workshops

Winter Survival Workshops have begun for the season.  These are organized...

Parents May Be Liable for What Their Kids Post Online

Parents – do you know what your kids are posting on Facebook? Because...

Canada’s Anti-Spam Legislation (CASL)

As of July 1, 2014, Canada’s Anti-spam legislation Section 6 came into...

Google and Mobile Web

Microsoft and Apple made their fortunes on the stuff inside your computer or...

Self Managed Websites – The Good, The Bad & The Ugly

You’ve seen the ads – build your own website in just minutes...

Confused by web terms?

Does it feel like you’re learning a new language? The Web realm can be...